Our Hometown Developing New Products for Newspaper Engagement
Rochester, NY—June 14, 2015
Lead by it’s recently appointed CEO, Paul Kozma, Our Hometown looks to develop new software products to increase page views, clicks, and overall engagement with its newspaper customers.
Our Hometown Inc has provided newspapers with a full production and engineering service for 18 years. Lead by Paul Kozma, recently appointed CEO, the company looks to reinvent itself by expanding its traditional web services, as well as innovate products for newspapers to engage with readers online.
Matt Larson, director of business development, was recently interviewed regarding Points Mentioned, the company’s latest product designed to drive engagement and pageviews for newspaper websites. “We are developing technology that will essentially turn any news article into a wikipedia page…the who, what, where, and when of every article is automatically identified and the story is tagged with that entity,” explained Larson in the interview. “It’s a way of adding a lot of explanatory content, [which] allows readers to research the people and organizations that are mentioned without leaving the news site and looking it up elsewhere.”
Part of the advantage of Our Hometown is it’s commitment to investing in software R&D. “With an open source content management system based on Drupal, we can develop solutions for newspapers on demand. If an OHT customer has an idea for a feature, they have access to our engineering department,” explained Jeremy Beha, CTO.
“We’re optimizing operations and expanding our portfolio so we can scale our business quickly. This allows us to continue investing into developing unique products that drive clicks on the newspaper website,” says Kozma.
About Our Hometown, Inc
Our Hometown, Inc, based in Clifton Springs, New York, has over 20 years experience getting newspapers online easily and leveraging the latest technology to benefit their customers. Through its publishing platform and proprietary products, Our Hometown is revolutionizing the digital publication for small to medium-sized papers who are looking for affordable, innovative solutions that help them drive additional revenue.
For more information, visit http://our-hometown.com, call 315-294-5735, or email firstname.lastname@example.org
Our Hometown, Inc