LeadsNewsletterJan2023 -

How Reverse Publishing can help you in 2023

How Reverse Publishing can help you in 2023

At Our-Hometown, Inc. we understand the challenges that newspaper publishers face in today’s digital landscape, having assisted in combating these hurdles for over two decades. This experience has helped us to develop revolutionary features like our Reverse Publishing tool, which allows news publishers to easily compile, edit and publish their articles on the web before exporting them to InDesign or other layout software to prepare the print edition. Our Reverse […]

10 Ways to Increase Subscription Revenue in 2023

10 Ways to Increase Subscription Revenue in 2023

Although the newspaper industry has changed dramatically in the past several years, we’re still facing many of the same challenges that have plagued publishers for decades. Namely: declining subscriptions. We wanted to help our customers start the new year off on the right foot by offering several simple methods publishers can use to increase subscription revenue in 2023. Below are 10 Ways to Increase Subscription Revenue this year: 1. Combo […]

New Gift Subscriptions Add-On for MemberPress available now

New Gift Subscriptions Add-On for MemberPress available now

Our-Hometown is excited to announce that the new MemberPress Gifting Add-On is now available for customers on our WordPress Publishing Platform, allowing readers to easily purchase and monitor digital Gift Subscriptions for a friend or family member through the website. The MemberPress Gifting Add-On replaces our existing Gift Subscriptions feature, offering a more streamlined and user-friendly approach that includes a direct integration with the MemberPress software. Setting up Gift Subscriptions […]

Announcing new SimpleCirc Integration, now in Beta!

Announcing new SimpleCirc Integration, now in Beta!

Publishers using SimpleCirc to manage print subscribers, rejoice! We are happy to announce that we’re currently testing a new integration that allows for automatic updating of customer accounts within SimpleCirc when subscriptions or renewals are purchased through your website. Our engineers have taken advantage of SimpleCirc’s API to send any new orders from MemberPress, with all relevant customer information, directly to SimpleCirc without any manual exporting, importing or copying of […]

Offer Holiday Discounts with Coupon Codes & Promotions

Offer Holiday Discounts with Coupon Codes & Promotions

It’s that time of the year again — the season of giving! If you’re looking for some simple options to offer savings to new or existing subscribers this holiday season, Our-Hometown has got you covered! Strap on your Santa boots and spread some holiday cheer with Coupon Codes and other special promotions! Our-Hometown customers have several options for offering savings to their readers, the simplest and most effective being Coupon […]

Top Stories widget now includes “Past Year” option

Top Stories widget now includes “Past Year” option

Our-Hometown’s engineers have released a small update to our Top Stories widget, adding the option to showcase the top performing stories of the past year. Previously, the widget was limited to a more immediate timeframe and only able to display the most popular articles of the past week, two weeks, one month, three months, or six months. Check out an example of the Top Stories widget in action on SignalsAZ […]

Create new revenue opportunities with Audio Advertising

Create new revenue opportunities with Audio Advertising

Last week, we introduced a special promotion for Audio Articles, announcing that we are waiving the $250 Setup Fee associated with first-time setup for customers who add Audio Articles to their plan for a limited time. While the benefits that Audio Articles offers to readers are clear — hands-free consumption of the news, multi-tasking, handicap accessibility, etc. — we wanted to focus this week’s post on the key benefit that […]

New Source Based Paywall Meter available now!

New Source Based Paywall Meter available now!

Our-Hometown has released another add-on enhancement to our existing Metered Paywall feature: the Source Based Paywall Meter!

The Source Based Paywall Meter allows you to set up several different sources as referrers, such as social sharing sites like Facebook, Twitter, and the like. Each referring source can then have its own custom Paywall Meter with unique settings applied.

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