March15Newsletter -

Clarke County Democrat launches Audio Articles in iOS/Android Application

Clarke County Democrat launches Audio Articles in iOS/Android Application

The Clarke County Democrat recently became one of our first customers to incorporate full Audio Articles functionality within their iOS & Android applications! Audio Articles is an exciting feature available to Our-Hometown customers that automatically converts your published articles into audio files that are played back to the reader, freeing up their hands for multi-tasking while consuming the news. Each Audio Article is automatically assigned to a Playlist of articles […]

Industry Interview with Guy Roginson of SignalsAZ.com on adapting to mobile

Industry Interview with Guy Roginson of SignalsAZ.com on adapting to mobile

Last month, Our-Hometown President & CEO Matthew Larson and Sales Representative Tyler Woods had the opportunity to sit down with our good friend Guy Roginson, Excecutive Editor of SignalsAZ.com, to discuss the growing audience of mobile users and how websites should adapt to give these users the best experience possible. Together the trio discusses the importance of designing websites with the mobile experience in mind, the benefits of creating iOS […]

News Brief: News Apps Provide High Engagement and Strenghthen Subscriber Bases

News Brief: News Apps Provide High Engagement and Strenghthen Subscriber Bases

Here at Our Hometown, we try to stay on top of the latest developments when it comes to online newspaper publishing. In this News Brief, we’re highlighting a piece by  Mark Jacob over at the Northwestern Local News Initiative which conducted  interviews with publishers about the ways dedicated news apps have impacted papers’ subscriber engagement. The article, “Local News Outlets Upgrading Apps and Battling App-rehension,” discusses the ways news apps […]

An optimized mobile experience at Our-Hometown

An optimized mobile experience at Our-Hometown

If you work in the newspaper industry, you’re probably already aware that most web traffic is now coming from mobile devices. The switch to mobile has been an internet-wide trend throughout the 2010s. However, our latest statistics show just how dramatic this shift has been over even the past couple of years. According to our platform-wide statistics, in 2018, our websites saw nearly 80% of online traffic coming from traditional […]

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