Circulation Management Workflows and Integrations

Choosing the right circulation management software for your publication is crucial. This article examines two popular options: Naviga’s CircPro and SimpleCirc. We will also delve into the integration features developed by Our-Hometown that enhance both platforms when used with MemberPress.

CircPro is a comprehensive circulation management system providing subscription and distribution management in one package. It facilitates access from any device, enables multi-site hosting, and interfaces directly with MediaSpan’s advertising solutions. CircPro handles subscriptions (both digital and print), distribution, subscriber billing, distributor billing, dispatching, preprints, and contracted mailing lists. Furthermore, it supports diverse access methods like e-editions, paywalls, metered paywalls, e-replicas, and print products. In short, CircPro is built for efficiency, making circulation tasks, including digital and print, less time-consuming​¹​.

Our-Hometown has developed integrations between MemberPress and CircPro that automate the synchronization of subscriber data. The integration simplifies the creation of new accounts, changes in subscription terms, and updates to delivery addresses. For publishers migrating print subscribers into MemberPress, an account recovery tool makes this process straightforward. Once the account is located, an invitation link is sent to the subscriber, and the account is then synced to CircPro​²​.

SimpleCirc is a subscriber management software known for its simplicity and ease of use. It offers robust features, including subscriber management, online ordering, upselling and cross-selling, back issue & merchandise sales, digital content management, easy-to-use reporting, automatic renewals, USPS address validation, invoicing, and renewal efforts. Customers appreciate its simplicity, customer service, and ease of managing subscribers, renewals, and mailing lists​³ ​​⁴​.

Our-Hometown has also built an integration between MemberPress and SimpleCirc, automatically synchronizing membership and reader data with the database in SimpleCirc.

SimpleCirc Dashboards

Both Naviga’s CircPro and SimpleCirc are powerful platforms for managing your publication’s circulation, each with their own strengths. The integrations developed by Our-Hometown for use with MemberPress add even greater functionality to these tools, enhancing their utility for publishers.

For more information or to implement one of these integrations for your circulation needs, please reach out to us at ops@our-hometown.com.