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Our Hometown Advertising Features
The Our Hometown Advertising Advantage
|Our Hometown||The Competition||The OHT Advantage|
|Display ads pulled from print with the ability to create SEO (search engine optimized) profile data||Display ads pulled from print||Print Quality Display Adsn -Website Rotationn -Mobile/Tablet versions (Apple/Android)|
|Internal business directory||External business directory||SEO Advertiser profiles (search engine optimized)n -Proprietary softwaren -Industry leading technologyn -New product development|
|IAB (Interactive Advertising Bureau) compliant||IAB (Interactive Advertising Bureau) compliant||Integrated Business Directoryn -One-stop shop (internal)n|
|Metric reports||Metric reports|
See what our clients have to say…
...we added Internet Display Ads and increased ad rates 15%. We lost no advertisers.
We sent out notices to our advertisers and the only feedback we received back was positive. 3% of print ad cost with a minimum of $1.
Two years ago we were going to do a 3% general price increase but decided on a 7% increase using the display ads. We consider the decision a success and have received no complaints from our advertisers."
...it was scary to hand off a big chunk of that work to another company, but Our Hometown came through with flying colors. My stock & trade is the content that I produce. Our Hometown's paywall protects that content. Our Hometown knows the small newspaper business inside & out; they understand the issues & concerns publishers have....
Up-selling the ads was a no-brainer
We added 5% to our regular annual 2% increase