Our Hometown Advertising Features
Print Ad Bulk Upload & Display
All ads from your print edition can be uploaded in bulk & displayed on your website in a variety of ways. Ads shown via widget are rotated randomly, ensuring each one gets equal screen time.Advertiser Index
All your advertisers, past & present, are added to your Advertisers Index, forming a directory of local businesses.Individual Business Profiles
Business Profiles give your advertisers extra web presence & SEO value. Ability to upsell a listing, a premium listing (customized to your liking) or featured placement on the directory or elsewhere on site.Featured Advertisers
Highlight advertisers with our Featured Advertiser option. Potential as additional, digital-only ad revenue. Also can be used for events, classifieds, & real estate listings.Advertiser Map
Our Advertiser Map allows a reader to browse businesses by geographic location. Also features Marker Clusters & Customized Category Icons / Map Marker.Web Ad Management System
Use our on-site Web Ad Management System to schedule web-only banner ads - place anywhere on site via shortcode, widget or content injection.Full Ad Support
Full support for all ad types & sizes, including animated GIFs, Flash ads, etc.Ad Reports
Easy to access Ad Reports geared toward both your advertisers & sales team.
The Our Hometown Advertising Advantage
| Our Hometown | The Competition | The OHT Advantage |
|---|---|---|
| Display ads pulled from print with the ability to create SEO (search engine optimized) profile data | Display ads pulled from print | Print Quality Display Ads -Website Rotation -Mobile/Tablet versions (Apple/Android) |
| Internal business directory | External business directory | SEO Advertiser profiles (search engine optimized) |
| IAB (Interactive Advertising Bureau) compliant | IAB (Interactive Advertising Bureau) compliant | Integrated Business Directory -One-stop shop (internal) |
| Metric reports | Metric reports |
See what our clients have to say…
Our new website has gotten a lot of positive feedback. We are picking up more online subs because of it. Thanks for your efforts on our behalf and your support team is just the best!
Sharron HarrauThe Jewish Advocate
I publish a weekly newspaper in southern Austin County. Some of my readers were getting delayed deliveries to their home through USPS so I needed a way to keep their readership by delivering online paid subscriptions.
Our Hometown offered different levels of websites and tweaked my new site to fit my needs. What I really like is that I’ve been with them for several years and my monthly rate has stayed the same. All I have to do is upload my pages each week to an ftp site and by Thursday morning early, the new material is on my website and my readers are happy.
Customer service is awesome. I can reach them through email or call if needed and they are quick to respond.
I highly recommend this company for helping to grow your readership and for building needed revenue through online advertising.
Joanie Griffin, Owner/PublisherWallis News
All we have to do is upload our page pdfs and pdfs for inserts (our grocery store, drug store and hardware store inserts are on the site). Revenue from our web ads, online subscriptions and 5% upsell on print ads made the sites profitable within six months or so.
Allan Burke, PublisherEmmons County Record
Stories can be edited and published online either immediately or on a schedule. The edited story can then be exported right into InDesign for our print product,” explains Meg Norris, publisher of a group of weekly newspapers in Nassau County, New York. “It was intuitive for our graphic artists to learn and we build the website at the same time as we build the newspaper, without hiring additional staff.
Meg Norris, PublisherGCNews
After various attempts at websites, we went with our-hometown.com in 2013. Our websites (for two weeklies) have paywalls and e-commerce features. People can subscribe, renew subscriptions and place and pay for classifieds ads. All of our display ads appear on the site for the time they run in the paper, and display classifieds for housing and employment have special links as do our classifieds.
Allan Burke, PublisherEmmons County Record
...we added Internet Display Ads and increased ad rates 15%. We lost no advertisers.
Jeff McDonoughThe Jamestown Press
We sent out notices to our advertisers and the only feedback we received back was positive. 3% of print ad cost with a minimum of $1.
Billy FlemingEarly County News
Two years ago we were going to do a 3% general price increase but decided on a 7% increase using the display ads. We consider the decision a success and have received no complaints from our advertisers."
Cody SossamonThe Gaffney Ledger
...it was scary to hand off a big chunk of that work to another company, but Our Hometown came through with flying colors.
My stock & trade is the content that I produce. Our Hometown's paywall protects that content.
Our Hometown knows the small newspaper business inside & out; they understand the issues & concerns publishers have....
Carolyn JamesAmityville Record, Babylon Beacon & Massapequa Post
Up-selling the ads was a no-brainer
Gareth CharterThe Landmark
