Revenue Archives -

How do people pay for their classified ad?

You can: Bill yourself. You copy the billing info from the email order into your billing system. Credit Card. The reader enters their card in a secure form. We check the number to make sure it’s valid, and then you process the card just like you do with a telephone order.

How do I add display ads to the system?

Ads displayed in PDF format for our ad server Requirements Only one ad per PDF file File name must end in “.pdf“ All the display ads you want on your site should sent in a single ZIP or Stuffit file although we’ll accept them in a regular folder. The ads running on your site will be replaced with these For best results As much text as possible should be extractable. […]

Can I run banner ads?

Banner ads can be “rotated” at the top of every page or run in fixed position on every page. See display ads for a more efficient and less time consuming way to make money off of online ads.

Is the system easy to use?

The batch news conversion utility was designed in conjunction with publishers of small to medium size community newspapers to leverage the newspaper’s content with minimal effort on the part of the publisher, editor, and sales and creative staffs. Here is the time budget allocation of a typical weekly newspaper once set up: Newspaper Function Web duties Est. Time Spent Weekly Editor Upload all files used to print the paper to […]

Can people place an order for a print and/or online subscription though my web site?

Newspapers can take orders for just print subscriptions or can also use our online subscription model to charge for access to web content. Our Online Subscription Model generates revenue while simultaneously protecting circulation for the newspaper’s print edition. The system limits access to the “fresh news” to paid subscribers while leaving the archives open to the public. Open archives continue to be a major source of traffic from the search […]

Can people place a classified ad through my website?

Yes, 24 hours a day, seven days a week, people can easily submit a classified ad with a customized classified order form. The orders arrive via email and you can simply cut and paste the ad into the paper. How do people pay for their classified ad ? You can: Bill yourself. You copy the billing info from the email order into your billing system. Credit Card. The reader enters […]

Does putting my newspaper online affect my paid print circulation?

In our experience, in many markets, putting all the news you print on the web will not have a negative impact on circulation. You may lose a few very frugal readers and a few out-of-towners that are unhappy with late delivery via second class mail. On the other hand, you will add print subscribers because you gain access to a much wider audience. Your online edition is like a free […]

Are Customers’ websites profitable?

A study of the orders for subscriptions to the print edition and the orders for classified ads generated by our customers’ mostly weekly newspaper web sites that utilize these order forms indicated that the average customer makes a net profit from these orders alone. The study included all costs: our fees, labor needed to upload news and ads, delivery of print subscriptions, etc. Additionally, the study found that at least […]

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