Feature Highlights - - Page 2

The Power of Author Profiles: Boost Your SEO and Brand Trust

The Power of Author Profiles: Boost Your SEO and Brand Trust

In today’s digital landscape, establishing your website and content as reliable, trustworthy sources of information is paramount. In steps SEO authorship – a powerful strategy that connects your content with its creators, boosting your search engine rankings and cementing your brand’s authority. At Our-Hometown, we understand the vital role authorship plays in online success. That’s why we’ve developed robust author profile pages like this one on a customer website. Let’s […]

Turn Archives into Assets: Unleash Website Engagement with Historical Features

Turn Archives into Assets: Unleash Website Engagement with Historical Features

In the fast-paced world of online news, where headlines fade faster than coffee gets cold, it’s easy to underestimate the power of history. But for newspaper publishers, embracing the past can be a strategic goldmine, fostering reader engagement and loyalty in unexpected ways. This is where features like “This Week in History” come in, offering a nostalgic glimpse into the archives and reminding readers of the paper’s long-standing role in […]

The Power of Internal Links for SEO

The Power of Internal Links for SEO

Internal links may seem simple; however, they are an incredibly powerful tool for improving your website’s SEO. By effectively using links between pages on your site, you can enhance user experience, help search engines better understand your content, and distribute “link equity” to pages you want to rank higher. What Are Internal Links?: A hyperlink that connects two pages within the same domain is an internal link. For example, if […]

Introducing Our-Hometown’s Author Profiles: Boost SEO & Trust

Introducing Our-Hometown’s Author Profiles: Boost SEO & Trust

In a recent post, we explored the SEO benefits of author profiles, specifically implementing the E-E-A-T strategy suggested by Google search. Today, we’re excited to unveil Our-Hometown’s customizable author profile solution! This powerful new feature will soon roll out automatically to all our customers, with no action required on your end. How it Works Our new author profile pages will seamlessly leverage your website’s existing Author or Byline fields. Now, […]

Celebrate Thanksgiving with Style: Showcase Your Stories with NextGen Gallery

Celebrate Thanksgiving with Style: Showcase Your Stories with NextGen Gallery

Happy Thanksgiving! As we gather to celebrate this season of gratitude and community, it’s the perfect time to reflect on how we share stories and connect with readers. Today, we’re showcasing the versatility and visual appeal of our NextGen gallery plugin through a series of imaginative Thanksgiving images created with a dash of AI. To learn how you can showcase your stories, check out our walkthrough on using NextGen Gallery. Image Slideshow

Feature Update: Standard vs Contextual Search Results

Feature Update: Standard vs Contextual Search Results

Our engineers have recently released an update that gives publishers more control over how your website’s Search Results are displayed, allowing you to toggle between “Standard” or “Contextual” search results. So what are Standard and Contextual search results? By default, our websites utilize Contextual Search Results. This means that when a visitor enters a term in the search box, the search results are displayed in a way that highlights the […]

META and AI: Insights from the Lex Fridman interview with Mark Zuckerberg

META and AI: Insights from the Lex Fridman interview with Mark Zuckerberg

In this commentary video, the Our-Hometown team engage in casual forum-style discussions based on an episode of the Lex Fridman podcast featuring Mark Zuckerberg. They highlight how Zuckerberg’s discussion about AI aligns with their vision of developing chat bots. The team mentions the availability of open-source AI models, such as GPT, and the potential use of Facebook’s AI in their own chat bot development. They delve into the importance of […]

Article Export for Reverse Publishing

Article Export for Reverse Publishing

Reverse publishing at the basic level is the process of creating and managing all of your content directly on your website, including articles, blogs, galleries, advertising, e-editions and so forth. Any of this content can then be exported as needed for use in a page layout application, such as Adobe InDesign. This method uses common XML to structure and tag your content simplifying the import process.

Display Ad Reverse Publishing with a Run Sheet

Display Ad Reverse Publishing with a Run Sheet

Copy Ad File Path Each user will need to set the local path to the folder that holds the Ad image files on your local computer. Instructions for finding and copying the path of your ad PDFs for each platform are below: Save Ad Path Into Your Profile Once you have the file path copied, log into your personal WordPress account (shared accounts will not work). From the WordPress admin […]

SEO Features on the Our-Hometown Web Platform

SEO Features on the Our-Hometown Web Platform

The Our-Hometown web platform utilizes the All in One SEO plug-in to provide a convenient interface to manage many aspects of the search engine optimization for your website. All in One SEO Setup All in One SEO provides a convenient wizard to guide you through the initial setup process, prompting for information about your website, including metadata, contact information, social links, and search appearance. All in One SEO Dashboard Step-by-Step: […]

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