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REPLAY: Disaster Prep for Newspapers

REPLAY: Disaster Prep for Newspapers

Back in February, the state of Texas was hit with a rare winter storm that brought snow, bitter cold temperatures and slick, icy roads to residents unaccustomed to such conditions. Power grids across the state failed due to the high usage of heat and energy, ultimately leaving as many as 3.5 million Texans without heat or power for several days. Caught in the middle of all of this were the […]

OMC Webinar Replay: Automated Podcasting with Audio Articles

OMC Webinar Replay: Automated Podcasting with Audio Articles

Back in March, Our-Hometown President & CEO Matthew Larson gave a presentation that introduced and detailed our new Audio Articles Podcast product for attendees of a LIVE webinar hosted by Online Media Campus and The Iowa Newspaper Foundation. During the presentation, Matthew explains what a podcast is and what kind of benefits one can provide for a newspaper in terms of growing outreach and audience. He also offers a general […]

An optimized mobile experience at Our-Hometown

An optimized mobile experience at Our-Hometown

If you work in the newspaper industry, you’re probably already aware that most web traffic is now coming from mobile devices. The switch to mobile has been an internet-wide trend throughout the 2010s. However, our latest statistics show just how dramatic this shift has been over even the past couple of years. According to our platform-wide statistics, in 2018, our websites saw nearly 80% of online traffic coming from traditional […]

Automated Podcasting with Audio Articles – NNA Webinar Recap

Automated Podcasting with Audio Articles – NNA Webinar Recap

Our-Hometown President & CEO Matthew Larson gave live a presentation on our brand new Audio Articles Podcast feature to members of the National Newspaper Association during a webinar hosted by the NNA last week. During the presentation, Matthew demonstrated how Audio Articles uses text-to-speech transcription software to automatically convert written articles into audio files that are read aloud by an automated narrator when readers visit the page. Audio Articles Podcasts […]

Website Sales and Marketing Representative –  REMOTE – Full Time

Website Sales and Marketing Representative – REMOTE – Full Time

Position Summary: The Website Sales and Marketing Representative is responsible for developing new business opportunities from generating leads to closing deals.   Essential Tasks/Responsibilities: Independently develop and execute marketing strategy for lead generation. Connecting with prospects using the phone, social and email. Respond to all inbound leads. Working closely with the CEO to accelerate the sales cycle and extend customer footprint across US and Internationally. Identify and develop new sales […]

Latest Newsletter plugin update introduces CPT enhancements

Latest Newsletter plugin update introduces CPT enhancements

Our-Hometown’s WordPress Publishing Platform uses The Newsletter Plugin to drive our intuitive newsletter creation and mailing list management system. A recent update has made the plugin more powerful than ever with a number of enhancements that directly effect the “Custom Post Type” block used to pull articles from your website into the drag & drop newsletter template. The Drag & Drop Composer has always offered a lot of promise for […]

Changing the “Sender Name” for your Newsletter

Changing the “Sender Name” for your Newsletter

Our-Hometown’s WordPress Publishing Platform features a great Newsletter plugin for sending weekly newsletters, breaking news updates and other e-mails to customers who’ve joined your mailing list or subscribed to your publication. Thanks to some feedback from some of our customers, our engineers recently released a new update that allows any staff user with the Editor role on the website to change the sender name for your newsletter at any time. […]

Kevin Slimp: Increase Revenue by Designing More Effective Ads

Kevin Slimp: Increase Revenue by Designing More Effective Ads

The next in a series of webinars hosted by “The News Guru” Kevin Slimp and brought to our customers free of charge by Our-Hometown is scheduled for Thursday, May 6th at 2:00pm EST and will focus on Increasing Revenue by Designing More Effective Ads. “Kevin will cover the things you need to know to “up” your ad creation, meaning more effective ads and happier advertisers. This session is for both […]

Local newspaper for sale in Wallis, Texas

Local newspaper for sale in Wallis, Texas

A member of Our-Hometown’s neighborhood of publishers is seeking new owners as The Wallis News of Austin County, Texas has been listed for sale by owners Joanie and Johnny Griffin. Please view their sale ad below and reach out using the contact information provided if interested! NEWSPAPER FOR SALE Weekly newspaper for sale located in Wallis, Texas in Austin County. The Wallis News-Review was started in 1974 and continues coverage […]

How to make your print inserts available to readers online

How to make your print inserts available to readers online

If you’ve ever sat down and opened a newspaper — which many of today’s young news consumers have not — you’ve probably pulled out a collection of broadsheets, coupons, and other advertising material geared toward newspaper readers. Newspapers have traditionally acted as a vessel for local businesses and advertisers to deliver these inserts to readers by including them inside the pages of the daily or weekly newspaper. The sudden emphasis […]

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