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News - - Page 35
27
May
The La Voz Latina Central relaunches on LaVozLatinaCentralPA.com with the Our Hometown Platform. Their monthly magazine is very image focused, so we utilized the “Magazine Layout” widget on our WordPress platform to make the most of their content. We provide PDF to HTML conversion as well as the WordPress platform support. Welcome to La Voz Latina Central from the Our Hometown Team!
20
May
We are pleased to announce the launch of the new Maple River Messenger and Truman Tribune websites on Our Hometown’s Wordpress platform! Both websites went live early in May 2019, each with a fresh custom layout crafted by our design team to meet the customer’s desires. The publications are owned by the Meyer family, who strongly believe in the value of small businesses and are committed to supporting local communities and […]
20
May
Display your most popular stories on your homepage! The Top Stories Widget feature is being used at The Atlanta Voice and The Herald to drive reader engagement by keeping the most in-demand articles on their homepage longer. You choose the number of articles to display and select the time period over which to display popular articles from. There are options ranging from the Last 2 Days all the way up to Past 6 Months. The articles […]
5
Oct
Our Hometown, Inc. is attending the National Newspaper Association’s 131st Annual Convention and Trade Show, held at the Hyatt Regency Tulsa. This year’s convention will address pressing business objectives of community newspaper owners, publishers and senior staff with educational sessions and peer sharing activities. Registration to the convention includes four general sessions, five sets of round table discussion sessions, an exhibit hall with more than 30 exhibitors and tickets to […]
20
Jul
New York – Our Hometown, Inc. has launched its first client newspaper website in New Zealand. The Post of Franklin & North Waikato. The Post is a free weekly community paper, distributed every Tuesday. The Post is the only locally owned and operated community newspaper in the area, distributing 26,000 copies weekly in and around Franklin & North Waikato, reaching over 50,000 people weekly. This includes the Waiuku, Pukekohe, Karaka, […]
16
Nov
Facebook likes to talk about all the money publishers can make on their Instant Articles platform – just look at the information provided in the following infographic: 20% more clicks than mobile web articles 70% less likely to abandon the article due to page load speeds 30% more shares than a mobile web article Seems too good to be true, right? What Facebook doesn’t come right out & say is […]
20
Jun
Our Hometown would like to congratulate the Lakota Country Times on its strong showing at the 2016 South Dakota Newspaper Association Newspaper Contest! by LCT Staff PINE RIDGE—Lakota Country Times has shed its reputation as a small local paper after bringing home 14 awards at the 2016 South Dakota Newspaper Association Newspaper Contest. “I couldn’t be happier with what this newspaper has grown into in such a short amount of […]
23
Feb
Breaking down the good & bad of clickbait articles Clickbait used to be a catch-all phrase for the types of articles that generated clicks but also lead readers away from the site they were on, sometimes through a maze of other sites, to get to the actual article they wanted to read. This puts publishers in a tricky position at times, because there’s nothing wrong with an interesting article title […]
5
Feb
The newspaper industry has lagged behind in terms of digital progress compared to other industries trying out the latest digital trend as it emerges. And while that has been changing as of late, there are other strengths that newspapers continue to hold such as high quality audiences, strong use of coupons, and a long-term relationship with their audience. Editor & Publisher lists 5 ways to take these strengths and further deepen […]
4
Feb
While Google News and Facebook news articles have become a topic of debate amongst hyperlocal newspapers, Facebook has mostly drawn its news from the largest publications out there as they test instant articles. The real question will become, can Facebook Instant Articles help instead of hurt hyperlocal news outlets. Local papers will have to decide if they will embrace news pulled into social media or shun it because of lost advertising […]
