LeadsApril2020 Archives -

Starting a Podcast: Publisher Interview with Tom Lappas of the Henrico Citizen

Starting a Podcast: Publisher Interview with Tom Lappas of the Henrico Citizen

It has been clear for some time that digital journalism is king in today’s world, but the COVID-19 outbreak has really accelerated the need for many publishers to adapt — and that doesn’t just mean updating their websites more frequently. In order to truly adapt, you need to take advantage of all the different kinds of digital media available online and leverage it to generate new readers, new advertisers, and […]

Schools Out: Serving students during a global pandemic

Schools Out: Serving students during a global pandemic

Schools across the country have effectively ended their school year because of the coronavirus, but that doesn’t necessarily that mean summer vacation is starting early! Many parents have been burdened with homeschooling their children, often times having to teach their children material that they themselves haven’t studied since highschool. We’ve been thinking about ways that newspapers can help both parents and students while the pandemic keeps them away from traditional […]

Accepting donations on your website

Accepting donations on your website

The newspaper industry has been flipped upside-down in a lot of ways due to the effect the coronavirus pandemic has had on our society. Understandably, funds are tight for everyone, as most newspapers have lost significant advertisers and the revenue that goes with them. Of course, there is no miracle solution to get that money back, but one promising trend we’ve seen develop with a few of our customers is […]

5 Easy Ways to Grow Your Mailing List!

5 Easy Ways to Grow Your Mailing List!

Your newsletter is an important tool for generating revenue on your website. Using newsletters to consistently reach your readers is not only a great way to keep them coming back to your site, but it is also a great way to attract advertisers. If you have a large enough mailing list, advertisers will be competing for your real estate and you won’t have any trouble selling ads in your newsletter […]

© 2020 Our Hometown, Inc. - All Rights Reserved | Privacy Policy
17 Pleasant Street Clifton Springs, NY 14432