Industry News - - Page 25

7 Practical Tips for Local Newsrooms in the Digital Age

7 Practical Tips for Local Newsrooms in the Digital Age

Journalism.co.uk recently posted an article that caught my attention titled, “Doing more with less: seven practical tips for local newsrooms everywhere.” In the article, authors Jaycie Schenone and Damian Radcliffe introduce alternative methods that publications can consider for generating growth and revenue, despite existing in a world where traditional news teams and budgets are on the decline. These ideas were gathered from a conference hosted earlier this year by the […]

Akron.com re-launches with Our Hometown!

Akron.com re-launches with Our Hometown!

Our Hometown is happy to welcome the newest member to our publishing family, Akron.com! Akron.com is home to two Ohio-based publications, the South Side News Leader and the West Side Leader, covering several Akron neighborhoods and surrounding communities while reporting on local news, government, entertainment, and high school & youth sports. They recently decided to migrate to our service to implement a new responsive design with a modern look, and to […]

Using Sponsored Content Effectively

Using Sponsored Content Effectively

Over the past decade, sponsored content on news websites has greatly evolved. Once seen as annoying, advertisement-like clutter, sponsored content is now accepted as a useful tool that, when used effectively, can be used to generate additional revenue without compromising your publication’s journalistic integrity. A recent article from NiemanLab.org highlights how The Texas Tribune has begun introducing sponsored content to their primary website after years of limiting visibility to a sister […]

Conversation over Comments

Conversation over Comments

I recently came across an interesting article from the International News Media Association titled, “Comments on news articles are dead, paving the way for conversations.” The article highlights how many publishers have moved away from allowing comments on their digital content due to the toxic nature that overtakes many online comment sections. However, the article also touches on some ways to improve your comments section – primarily by making it […]

Basic Methods to Improve SEO on Google

As more readers search Google for local news, it’s important to take steps to improve your SEO and search ranking. Below are some best practices that will help your site rise to the front page of Google. Fresh Content:  More important than anything else in gaining traction on Google would be uploading new content to the site on a regular basis. The more often you upload content, the more likely […]

Improving Website Accessibility

Improving Website Accessibility

Improving Website Accessibility At Our-Hometown, we are always working to research, develop and implement new ways to ensure our customers’ websites are accessible by all readers, including those with disabilities or visual impairment. It is important that our customers’ content is able to be enjoyed by everyone, and each and every year we move a little closer to achieving that goal. Here are five basic measures that we already take […]

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