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General - - Page 34
22
Jun
Our-Hometown will be hosting another session of Office Hours this Friday, June 26th, at 12PM Eastern. During this session, Our-Hometown CEO Matt Larson will discuss Newsletter Optimization and introduce attendees to some of the features available in the Newsletter plugin that is included with our service. In addition to an overview of the plugin, Matt will talk about different strategies for growing your newsletter mailing list, how to launch an effective newsletter […]
22
Jun
Our-Hometown has updated our Referral Program to provide more incentive for publishers to spread the word about our service! We know that our collection of features and software can help any publication looking to expand their digital footprint, and we’re confident that any publisher who takes the time to learn what our platform has to offer will agree. Under our new Referral Program, any current customer that refers us to another publication will […]
17
Jun
Managing your digital and print subscriptions is made easy using the MemberPress plugin included with Our-Hometown’s WordPress platform. New subscription orders and renewals are e-mailed to your staff immediately, and an intuitive dashboard makes looking up subscriber records and recent transactions quick and painless. We’ve recently expanded the MemberPress functionality to include an easy-to-configure Automatic Member Report, which will send an e-mail update with a list of new subscribers on a pre-determined […]
15
Jun
Our-Hometown CEO Matt Larson recently connected with The Wave Publisher Walter Sanchez, Editor-in-Chief Mark Healey, and Digital Editor Alison Kase for an in-depth interview centered primarily on how they’ve grown their digital product and outreach with the help of Our-Hometown’s services. The discussion ranged from the general importance of offering a digital product to some of the unique reader-engagement programs they’ve been able to offer through their website, including a Curbside Delivery […]
10
Jun
A powerful way to expand your newspaper’s reach beyond your community and local readers is to submit your content to news aggregate platforms like Apple News and Google News, who will redistribute it across their networks of users. This can help improve your publication’s search engine rankings and web traffic, which in turn can help increase your advertising revenue. We wrote a post about How to Appear in Google News last summer, […]
9
Jun
Our-Hometown will be hosting another Virtual Conference next Friday, June 19th, beginning at 12PM Eastern. This conference will focus on a Digital to Print Publishing workflow made possible by our Reverse Publishing & Multi-Site Publishing tools, as well as our custom Google Docs Add-On. Our-Hometown CEO Matt Larson will be joined by Margaret Norris, publisher of The Garden City News, The Jericho News Journal, The Syosset Advance, The Bethpage Newsgram and The Mid-Island Times, […]
9
Jun
Our-Hometown hosted another Virtual Conference this past Friday, featuring speakers Alison Kase of Rockaway’s The Wave and Kristen Weaver of the Wilson County News, who joined Our-Hometown CEO Matt Larson to discuss how newspapers have been able to help local businesses throughout the COVID-19 pandemic, and how they plan to continue helping now that cities across the country are allowing businesses to re-open. Alison and Kristen shared some of the strategies […]
9
Jun
Our-Hometown President & CEO Matt Larson recently had the opportunity to speak with Kristen Weaver of the Wilson County News for a Publisher Interview in advance of our June 5th Virtual Conference on Helping Local Businesses from Shutdown to Re-Opening. Matt and Kristen discussed some of the tools used on the Wilson County News website, such as the Business Directory that put the newspaper in a position to help the community throughout the COVID-19 Pandemic, as well […]
8
Jun
This week, Our-Hometown CEO Matt Larson had the opportunity to chat with Harbor Light News Publisher Charles O’Neill about the publication’s digital product, how they’ve had to adapt in response to the COVID-19 pandemic, and their overall experience with Our-Hometown. We’re happy to be able to share what he had to say with the rest of our publishers and readers in the clips below! 1. Adapting to COVID-19 At this […]
1
Jun
One question that our support team gets asked pretty frequently is, “What is a ‘pending’ transaction and what does it mean?” If your publication offers paid subscriptions through your website using the Memberpress plugin included in our service, there is a reasonable likelihood that you’ve seen a Transaction listed as “Pending” at one point or another when browsing through your orders or subscribers. In technical terms, a transaction is “pending” when […]
