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Revenue - - Page 5
4
May
All major payment gateways, including those supported by Our-Hometown’s WordPress Publishing Platform (Stripe, PayPal and Authorize.net) require that your website has established an official Terms of Service or Terms of Sale document outlining the products/services being sold on your website and how the consumer can access them. These Terms of Service need to be publicly accessible on your website, and subscribers should be required to Agree to these terms before they are able […]
13
Apr
Our-Hometown’s Digital Initiative partnership with the Virginia Press Association has already helped transition several Virginia newspapers to modern, mobile-friendly websites that will help increase readership and provide exciting new revenue opportunities for publishers. After testing the concept with our friends at the VPA, we’re excited to officially announce the launch of the Our-Hometown Digital Initiative — now open to all Press Associations across the country! The goal of the Digital […]
30
Mar
Our-Hometown is pleased to share another guest post from our friend and industry expert Kevin Slimp ahead of next week’s LIVE webinar event: Increase Revenue by Designing More Effective Advertising. Be sure to register for the event at the link above — attendance is free for all Our-Hometown customers! Enjoy the following from Kevin: I had a great time in March, as I got out a little more to visit […]
16
Mar
Our-Hometown is happy to announce another LIVE WEBINAR EVENT coming up in April: “Social Media Marketing for Newspapers.” In this webinar, Our-Hometown president & CEO Matt Larson will discuss the basics of growing an audience on social media and provide some techniques for converting that audience into digital subscribers to your content. Learn what you need to consider in order to map out and execute a successful social media marketing […]
9
Mar
Our-Hometown is excited to announce that president & CEO Matt Larson will be joining our friends at Online Media Campus on Thursday, April 7th at 2PM EST for another LIVE WEBINAR event: “Serving the Growing Mobile Audience – Tips on Responsive Websites and Native App Design.” The presentation will focus on optimizing your website for the best reader experience on mobile devices, including the benefits of using a native iOS/Android […]
3
Mar
As a news publisher, it’s natural to want to get as many eyes on your newly published content as possible, but how can you make sure that only those who’ve paid for access are able to read it? In the age of Netflix and other content streaming services, account sharing has become a natural way of life for many digital consumers — is there any way to stop it? Fortunately, […]
16
Feb
Our-Hometown’s support team is often asked how to track statistics for an advertisement or banner that is included inside of a newsletter, or if it is even possible to do so. It is important to be able to provide stats for these newsletter banners and advertisements so that you can provide reports to advertisers and potential advertisers inquiring about an open ad slot. We’re happy to report that it is […]
15
Feb
Through its participation in the Our-Hometown Digital Initiative — Virginia Press Association partnership, the Courier-Record has been able to build upon a large Facebook following, with the launch of a new website powered by our fully customized WordPress platform. The award-winning Courier-Record is a weekly news publication in Blackstone VA. Serving Nottoway, Lunenburg and surrounding counties, the Courier-Record newspaper has a weekly circulation of 6,150. With a reputation for honest […]
31
Jan
Redesigns. They’ve been on my mind a lot lately. When Ed Henninger, the undisputed guru of newspaper and magazine design, decided to retire three years ago (I never really thought he was serious), we had several conversations about his decision. I’ll never forget when he told me he was “done.” “I’m closing down my website. I’m getting rid of my Adobe software subscription. I’m going to give my large page […]
21
Jan
Join The Webinar UPDATE: Lee Wolverton, the Vice President of News and Executive editor at HD Media Co., LLC — the plaintiff in the lawsuit — will be joining the webinar as a special guest panelist! Our-Hometown is excited to announce that we’ll be hosting a LIVE interview & AMA (Ask Me Anything) event with Paul T. Farrell Jr. of Farrell & Fuller, LLC and Bob Fitzsimmons of Fitzsimmons Law […]
