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Paywalls -
30
Aug
In a move that’s sending ripples through the subscription-based industry, the Federal Trade Commission (FTC) is re-releasing its proposal to update the “negative option” rule for subscriptions. As of August 2024, this development is causing quite a stir in the publishing world, particularly for newspaper publishers who rely heavily on subscription models. At Our Hometown Web Publishing, we’re committed to keeping our clients informed about regulatory changes that could impact […]
22
Sep
Artificial intelligence (AI) is advancing at breakneck speed, raising alarms among publishers about how their content could be used without permission. In a recent webinar, experts dug into the risks publishers face in the AI era, and what they can do to protect themselves.
12
Jan
Although the newspaper industry has changed dramatically in the past several years, we’re still facing many of the same challenges that have plagued publishers for decades. Namely: declining subscriptions. We wanted to help our customers start the new year off on the right foot by offering several simple methods publishers can use to increase subscription revenue in 2023. Below are 10 Ways to Increase Subscription Revenue this year: 1. Combo […]
1
Dec
In this publisher interview Vera Lemonovich and Tyler Wood of the Our-Hometown team is joined by Will Brumleve of the Ford County Chronicle in Illinois. We hear about the onboarding process, paywall performance and revenue, ad network implementation, and general feedback on features of the new website. A few highlights: Tyler: What did you think of the onboarding process. How do you think that went? Will: The process was just […]
16
Nov
From Finances Online’s 51 Key Online Payment Software Statistics You Must Learn: 2022 Data Analysis & Market Share: “This year’s findings from McKinsey’s Digital Payments Consumer Survey revealed a prevailing trend: 4 in 5 Americans used some form of online payment system. The survey also reveals some new online payment method statistics trends, such as cryptocurrency and ‘buy now, pay later’ (BNPL) (Goel et al., 2021).” The Breakdown According to […]
8
Nov
It’s that time of the year again — the season of giving! If you’re looking for some simple options to offer savings to new or existing subscribers this holiday season, Our-Hometown has got you covered! Strap on your Santa boots and spread some holiday cheer with Coupon Codes and other special promotions! Our-Hometown customers have several options for offering savings to their readers, the simplest and most effective being Coupon […]
24
Oct
In this publisher interview the Our-Hometown team is joined by Keven Zepezauer, President and Publisher at Restoration NewsMedia in North Carolina. We hear about the onboarding process of multiple sites, as well as features customized for their needs, such as a source-based paywall, advanced newsletter design, print-digital subscription management via CircPro, and a new dark visual theme implementation.
19
Oct
Our-Hometown’s WordPress Publishing Platform includes support for three popular payment gateways that allow your readers and customers to place orders and make payments online through your website: Stripe, Authorize.net, and PayPal. Over the years, Stripe has emerged as our preferred payment gateway because of how easily it integrates with our suite of plugins and software. While Stripe remains a completely safe and secure option, there are some additional steps you […]
21
Sep
Our-Hometown has released another add-on enhancement to our existing Metered Paywall feature: the Source Based Paywall Meter!
The Source Based Paywall Meter allows you to set up several different sources as referrers, such as social sharing sites like Facebook, Twitter, and the like. Each referring source can then have its own custom Paywall Meter with unique settings applied.
4
May
All major payment gateways, including those supported by Our-Hometown’s WordPress Publishing Platform (Stripe, PayPal and Authorize.net) require that your website has established an official Terms of Service or Terms of Sale document outlining the products/services being sold on your website and how the consumer can access them. These Terms of Service need to be publicly accessible on your website, and subscribers should be required to Agree to these terms before they are able […]