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Podcasts Archives -
12
Jan
Although the newspaper industry has changed dramatically in the past several years, we’re still facing many of the same challenges that have plagued publishers for decades. Namely: declining subscriptions. We wanted to help our customers start the new year off on the right foot by offering several simple methods publishers can use to increase subscription revenue in 2023. Below are 10 Ways to Increase Subscription Revenue this year: 1. Combo […]
17
Nov
In this live webinar replay, Our-Hometown CEO Matt Larson, is joined by Tyler Wood and Christopher Winders from the OHT team, in which they discuss the revenue opportunities in podcasting. From host-read and programmatic advertising, to new subscription tools on Apple Podcasts and Spotify, there have never been more ways to monetize audio. Matt also demonstrates some of the automated tools for generating audio from text content, including Audio Articles. […]
24
Oct
In this publisher interview the Our-Hometown team is joined by Keven Zepezauer, President and Publisher at Restoration NewsMedia in North Carolina. We hear about the onboarding process of multiple sites, as well as features customized for their needs, such as a source-based paywall, advanced newsletter design, print-digital subscription management via CircPro, and a new dark visual theme implementation.
24
Oct
In this live webinar, Matt will outline the revenue opportunities in podcasting. From host-read and programmatic advertising, to new subscription tools on Apple Podcasts and Spotify, there have never been more ways to monetize audio. Matt will also demonstrate some of the automated tools for generating audio from text content, including Audio Articles. This live webinar is scheduled for Thursday, November 17th at 2PM EST. The session is free to […]
11
Sep
Last week, Grant Hamilton of Neighbor-to-Neighbor News — the publishing group behind the East Aurora Advertiser and several other community newspapers in the Western New York region — published a new podcast episode that we feel perfectly exemplifies the use of audio technology in the news publishing world. (You may remember Grant from the Industry Interview we published just a couple of weeks ago, where he detailed his experience with […]
28
Jun
Back in May, Our-Hometown president & CEO Matthew Larson had the privilege of joining Amber Jackson to present on Automated Podcasting with Audio Articles for members of both the Colorado Press Association and Kansas Press Association during a live webinar event. During the presentation, Matthew demonstrates how our Audio Articles Podcast feature automatically generates an audio version of any text article on your website and uses it to create a […]
14
Jun
Our-Hometown, Inc. president & CEO Matthew Larson will be giving a live virtual presentation on Using Automation to Increase Revenue and Engagement this Friday, June 18th at 1PM Eastern time. In this live session, Matthew will introduce some of the ways our customers are automating both content creation and marketing using Our-Hometown’s collection of cutting-edge tools and plugins. Tune in to learn how you can use Social Media Autopost, our […]
22
Feb
By now, you’ve probably read about our awesome new product, Audio Articles Podcast, which automatically converts all of the text articles on your website into audio podcast episodes and distributes them across all of the major podcasting networks with some help from our friends at BuzzSprout. We think our Audio Articles Podcast tool is a great way to get your feet wet in the wide world of podcasting, but BuzzSprout offers some […]
27
Jan
Podcasts have been around forever and with the likes of Serial shining a light on the journalistic possibilities, newspapers are testing out the podcast waters. It’s an engaging media format that can be shared easily, go viral with the right content, and make money with the premium subscription services available. With the elections coming up and unexplored unsolved cases, there’s a wealth of content available in this relatively cheap medium. […]