Virtual Conference Replays - - Page 4

Virtual Conference Replay: Re-Thinking Paywalls (Part 2)

Virtual Conference Replay: Re-Thinking Paywalls (Part 2)

Our-Hometown’s upcoming Virtual Conference on Rethinking Paywalls for FREE Print Newspapers took place this past Friday. In this session, Our-Hometown CEO Matt Larson reviewed a case study from a group of free print newspapers that successfully launched a Metered Paywall on their websites in 2018 in an attempt to develop a digital revenue model that isn’t dependent on digital and mobile advertising, and instead can rely on their base of subscribers. […]

Virtual Conference Replay: Re-Thinking Paywalls (Part 1)

Virtual Conference Replay: Re-Thinking Paywalls (Part 1)

Our-Hometown hosted another Virtual Conference on Friday, August 21st on the topic of Rethinking Paywalls for Paid Print Newspapers. During the conference, Our-Hometown CEO Matt Larson introduced the different paywall configurations available on our WordPress Publishing Platform and discussed various ways to incorporate each type into a strategy that makes sense for paid print publications. Matt explains the differences between the following kinds of Paywalls: Hard Paywall Soft Paywall  Metered Paywall Registration […]

Virtual Conference Recap: Producing High Yield Content with Live Video Interviews

Virtual Conference Recap: Producing High Yield Content with Live Video Interviews

Our-Hometown’s latest Virtual Conference on Producing High Yield Content with Live Video Interviews took place this past Friday. In this presentation, Our-Hometown CEO Matt Larson highlighted the importance of being able to use a single piece of media to create multiple different pieces of content for your audience. One way to apply this strategy is to take a video interview conducted over video conferencing software such as Zoom or GoToMeeting and re-purpose […]

Virtual Conference Recap: Digital to Print Publishing

Virtual Conference Recap: Digital to Print Publishing

Our-Hometown’s Virtual Conference on Digital to Print Publishing took place this past Friday, with CEO Matt Larson welcoming Garden City News Publisher Meg Norris as a guest speaker to talk about working from digital to print production using our selection of tools, namely our Reverse Publishing Suite and our Google Docs Add-On. Meg was kind enough to share her experiences with these tools and demonstrate how she typically produces the newspaper, beginning with […]

Virtual Conference Recap: Helping Local Businesses from Shutdown to Re-Opening

Virtual Conference Recap: Helping Local Businesses from Shutdown to Re-Opening

Our-Hometown hosted another Virtual Conference this past Friday, featuring speakers Alison Kase of Rockaway’s The Wave and Kristen Weaver of the Wilson County News, who joined Our-Hometown CEO Matt Larson to discuss how newspapers have been able to help local businesses throughout the COVID-19 pandemic, and how they plan to continue helping now that cities across the country are allowing businesses to re-open. Alison and Kristen shared some of the strategies […]

Virtual Conference Recap: Donation and Subscription Strategies During COVID

Virtual Conference Recap: Donation and Subscription Strategies During COVID

Our-Hometown hosted a Virtual Conference this past Friday, May 23rd, focusing on Donation and Subscription Strategies During the COVID-19 Pandemic. Our-Hometown CEO Matt Larson hosted the event and was joined by a panel of three speakers: Cecile Wehrman of JournalTrib.com, Tom Lappas of the Henrico Citizen, and Kyle Jorrey of The Thousand Oaks Acorn. There was a lot of great information presented and we are happy to share the full-length […]

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