February, 2023 -

Display Ad Reverse Publishing with a Run Sheet

Display Ad Reverse Publishing with a Run Sheet

Copy Ad File Path Each user will need to set the local path to the folder that holds the Ad image files on your local computer. Instructions for finding and copying the path of your ad PDFs for each platform are below: Save Ad Path Into Your Profile Once you have the file path copied, log into your personal WordPress account (shared accounts will not work). From the WordPress admin […]

SEO Features on the Our-Hometown Web Platform

SEO Features on the Our-Hometown Web Platform

The Our-Hometown web platform utilizes the All in One SEO plug-in to provide a convenient interface to manage many aspects of the search engine optimization for your website. All in One SEO Setup All in One SEO provides a convenient wizard to guide you through the initial setup process, prompting for information about your website, including metadata, contact information, social links, and search appearance. All in One SEO Dashboard Step-by-Step: […]

SEO for Newspapers LIVE WEBINAR set for March 17th

SEO for Newspapers LIVE WEBINAR set for March 17th

Our-Hometown is excited to announce that our friend and industry expert Michael Cottam will be joining us on March 17th, 2023 to host a LIVE WEBINAR on SEO For Newspapers! The presentation will focus on Search Engine Optimization for news publishers and will highlight various techniques for optimizing your website’s structure and content in order to improve visibility and ranking on popular search engines. Michael will also cover several new […]

From Imagination to Pagination

From Imagination to Pagination

Below we provide an overview of article creation on your website, managing images, ads, and reverse publishing content to Adobe InDesign. Video Guide 00:21 – Article Creation — Overview 01:24 – Common Block Types and Panels 06:43 – Advanced Layouts 08:10 – Media Library and NextGEN Galleries 12:23 – Reverse Publishing — Articles 17:07 – Reverse Publishing — Display Ads 18:37 – Reverse Publishing — Classifieds Article Creation Advanced Layout […]

The Secret to Growing Papers: Give the readers what they want

The Secret to Growing Papers: Give the readers what they want

The following guest column was contributed by our friend and industry expert, Kevin Slimp! Don’t miss Kevin’s LIVE webinar on “Advanced Skills in Photoshop” next Thursday, February 16th at 3PM EST. It is available to Our-Hometown customers free as part of the Kevin Slimp Webinar Series! Earlier this month, I traveled about an hour from my home to conduct focus groups for a weekly newspaper in Tennessee. Focus groups come […]

Don’t forget to upgrade to Google Analytics 4

Don’t forget to upgrade to Google Analytics 4

As technology continues to evolve, it’s important for businesses to stay up-to-date with the latest tools and platforms. In the world of web analytics, this means making the switch from Google Analytics Universal to the new and improved Google Analytics 4. As you may already know, Google Analytics Universal is being phased out and will stop processing new data on July 1st, 2023. This means that it is essential for […]

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