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September, 2020 - - Page 2
14
Sep
Our-Hometown’s CEO Matt Larson expanded on last week’s review of our Reverse Publishing feature during this week’s Office Hours by showing off the Reverse Publishing Classifieds add-on. Reverse Publishing is a powerful concept that allows you publish content to your website piece by piece before exporting the entire edition for easy placement into an InDesign template. The Reverse Publishing Classifieds add-on applies this same principle to Classifieds — allowing you to take orders through […]
14
Sep
In today’s digitally-dominated world, social media platforms like Twitter are often the best sources for following “live news” as it happens. Before the TV crews show up and before the articles are written, many news stories, big and small, start out as a single message from a person who sees something happen in real time and decides to Tweet about it. Or post it on Facebook. Or share a photo on […]
9
Sep
Our-Hometown’s engineers have introduced a small quality-of-life update that improves the process for broadcasting articles via the E-mail Newsletter. Every Article on our platform includes a Broadcast Options panel on the edit screen, which includes a button to “Share via E-mail Newsletter.” This button immediately creates a newsletter featuring the article and sends it out to your newsletter mailing list. However, we received some feedback from customers who expected a confirmation […]
7
Sep
NOTE: This offer has been extended through the end of October! Our-Hometown CEO Matt Larson announced some exciting news at today’s session of Office Hours: Beginning today and for a LIMITED TIME, our Reverse Publishing tool will be made available by request to any Full Service (Extraction) customers currently using our WordPress Publishing Platform! As a full-service customer, you are already taking advantage of our Article & Ad Extraction service, […]
7
Sep
Our-Hometown’s CEO Matt Larson focused on Our-Hometown’s Reverse Publishing feature during this week’s Office Hours, which took place yesterday afternoon. Reverse Publishing is a simple but powerful concept. Rather than producing content for your print publication, sending it to the printer, and then manually re-creating the same content on your website, you can streamline your workflow by drafting, editing, and publishing all of your content directly to the website first, where it can later be exported for […]
7
Sep
Our-Hometown’s upcoming Virtual Conference on Rethinking Paywalls for FREE Print Newspapers took place this past Friday. In this session, Our-Hometown CEO Matt Larson reviewed a case study from a group of free print newspapers that successfully launched a Metered Paywall on their websites in 2018 in an attempt to develop a digital revenue model that isn’t dependent on digital and mobile advertising, and instead can rely on their base of subscribers. […]
3
Sep
Our-Hometown’s upcoming Virtual Conference on Reverse Publishing from WordPress to InDesign will take place on Friday, September 18th at 12PM EST. In this session, Our-Hometown CEO Matt Larson will introduce and demonstrate our Reverse Publishing Suite, which includes everything you need for your publication to implement an effective, efficient workflow by working in reverse! Reverse Publishing is a simple but powerful concept. Rather than producing content for your print publication, sending it to the […]
2
Sep
Earlier this year, we sent out an Important Notice regarding a MemberPress Security Update affecting customers that are using the Stripe payment gateway to process subscription orders on your website. The notice warns of an outdated payment connection that could become insecure in the future, and is the result of a recent MemberPress update that introduced a new and improved method of processing payments. Many customers have not yet taken the steps necessary […]
2
Sep
Our-Hometown has been closely monitoring the success of The New York Times and their ongoing shift to a digital-first platform. The effort began in earnest in 2011 with the launch of a digital paywall and has since expanded to the point where, for the first time ever, total digital revenue exceeded total print revenue in the second quarter of 2020. Read the full article on NYTimes.com. While there are still challenges […]
1
Sep
Our-Hometown CEO Matt Larson hosted another great session of Office Hours yesterday, where he introduced viewers to our E-mail To Post feature! This feature makes reporting from the field easier than ever, as reporters or editors can simply compose a draft of their story on their phone and e-mail to a specific email address. This e-mail will be automatically converted into an Article on your website, with photos and media included! Check out […]
