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General - - Page 20
17
Oct
Some of the most common questions we’re asked by new customers or those considering our service relate to how we allow offline print subscribers to claim matching online access, primarily for cases where the newspaper or publication offers online access as a part of any print subscription at no additional cost. This is accomplished using our Print Upgrade Membership tool, with a little help from the publisher. The Print Upgrade […]
14
Oct
Our-Hometown, Inc. is excited to invite you to join us once again for a LIVE webinar, 25 Years of Automating Digital Publishing for Newspapers, on Thursday, November 4th at 12PM EST. This special webinar will focus on the history of Our-Hometown, Inc. as host Matthew Larson takes attendees on a trip down memory lane, highlighting the achievements and milestones the family business has achieved since its inception in 1997. Originally […]
8
Oct
At Our Hometown, our goal is to develop solutions that help newsrooms of any size reach their audiences and take advantage of every revenue opportunity available to them. Today, we’re looking at some promising statistics coming from the recent launch of News & Review’s new website and implementation of Our Hometown’s Social Media Autopost feature. News & Review is a community paper located in Monticello, IN who was in a […]
4
Oct
Last month, news began circulating online warning readers that some of their internet-enabled devices may stop working after September 30th, 2021. Now that the deadline has passed, we wanted to make sure our publishers were aware in case they get complaints from readers who are unable to access their website. The reason is quite technical, and ultimately has to do with the expiration of Let’s Encrypt‘s root certificate. As a […]
27
Sep
At Our-Hometown, the security of our customers’ websites and data is one of our top priorities. While there are no new specific security threats to warn you about, we thought it would be a good idea to pass along some general tips for internet security in the COVID-age. 1. Use Two-Factor Authentication Two-Factor Authentication is probably the single most powerful tool you have to protect against criminals trying to access […]
27
Sep
With support from the Virginia Press Association Digital Initiative, the Scott County Virginia Star has launched a new modern website powered by Our-Hometown’s fully customized WordPress platform. In 1993, Rex and Lisa McCarty purchased the newspaper and reaffirmed the focus of the newspaper as a community-based publication. They have been proud residents of Scott County since that time and consider themselves fortunate to be a part of the community. To […]
24
Sep
Last month, Our-Hometown President & CEO Matthew Larson and Sales Representative Tyler Woods had the opportunity to sit down with our good friend Guy Roginson, Excecutive Editor of SignalsAZ.com, to discuss the growing audience of mobile users and how websites should adapt to give these users the best experience possible. Together the trio discusses the importance of designing websites with the mobile experience in mind, the benefits of creating iOS […]
23
Sep
Here at Our Hometown, we try to stay on top of the latest developments when it comes to online newspaper publishing. In this News Brief, we’re highlighting a piece by Mark Jacob over at the Northwestern Local News Initiative which conducted interviews with publishers about the ways dedicated news apps have impacted papers’ subscriber engagement. The article, “Local News Outlets Upgrading Apps and Battling App-rehension,” discusses the ways news apps […]
21
Sep
Here at Our Hometown, we try to stay on top of the latest developments when it comes to online newspaper publishing. In this News Brief, we’re highlighting a piece by Micaeli Rourke over at Digital Content Next about the ways podcasting is impacting ad revenue. “The podcast advertising market continues to rise steadily, quarter after quarter.” – said Micaeli Rourke The article, “As podcasting soars, advertising follows,” discusses the ways […]
20
Sep
National Public Radio (NPR) recently interviewed Our-Hometown, Inc. customer and friend Art Cullen from the Storm Lake Times and has published the full audio of the conversation online, along with a text transcription. The Storm Lake Times is being featured in an upcoming PBS documentary named “Storm Lake”, prompting Art to join NPR host Dave Davies to discuss the family-oriented newspaper. To read or listen to the entire interview on […]