General - - Page 24

Disaster Prep for Newspapers: Lessons from the Texas Blizzard

Disaster Prep for Newspapers: Lessons from the Texas Blizzard

Last month, the state of Texas was hit with a rare winter storm that brought snow, bitter cold temperatures and slick, icy roads to residents unaccustomed to such conditions. Power grids across the state failed due to the high usage of heat and energy, ultimately leaving as many as 3.5 million Texans without heat or power for several days. Caught in the middle of all of this were the local […]

See how the Wilson County News is marketing their new podcast

See how the Wilson County News is marketing their new podcast

The Wilson County News is a long-time customer of Our-Hometown, Inc., and one of the first to take advantage of our brand new Audio Articles Podcast feature to get their new podcast off the ground. Publisher Kristen Weaver has teamed up with Our-Hometown on several occasions in the past, including joining President & CEO Matt Larson as a panelist on several of our recent Virtual Conferences. She also joined Matt, […]

Register for “Audio Podcasting with Audio Articles” for free today!

Register for “Audio Podcasting with Audio Articles” for free today!

The Illinois Press Foundation has invited Our-Hometown President & CEO Matthew Larson to give a presentation on our latest new feature, Audio Articles Podcast, during a live webinar this Thursday as part of the IPF’s Education Series. Audio Articles Podcast uses text-to-speech transcription software to automatically transform text articles into audio podcast episodes, creating a turnkey podcasting solution that any newspaper can use to enhance their digital outreach — even […]

Local newspaper for sale in Alger County, Michigan

Local newspaper for sale in Alger County, Michigan

A member of Our-Hometown’s neighborhood is searching for new ownership as The Munising News of Alger County, Michigan has been listed for sale by owners Willie and Nancy Peterson after 23-years. A shortage of employees combined with financial challenges created by the pandemic have ultimately forced the Petersons’ decision to discontinue printing the newspaper at the end of the month. The preference is to sell the newspaper to a new […]

Apply for a FREE TRIAL of Audio Articles Podcast today!

Apply for a FREE TRIAL of Audio Articles Podcast today!

Our-Hometown recently expanded the capabilities of our Audio Articles product, adding an exciting new automated podcast feature — and we’re offering a FREE TRIAL through March 31st! Audio Articles Podcast uses the audio files that are generated for each audio article to create new podcast episodes and publish them across all of the major podcasting channels via BuzzSprout. Our platform communicates with BuzzSprout using their specialized API to deliver the audio files and […]

Registering your publication with Facebook News

Registering your publication with Facebook News

Facebook has long established itself as a powerful vessel for sharing news and information on the web, but their relatively new News tab takes the focus on journalism to the next level with a page fully dedicated to highly relevant news content from reputable publishers across the country, tailored to meet the reader’s interests and locale. You can read more about Facebook News and how it works here. As a […]

Kevin Slimp: Advanced Photoshop for Newspaper Editors, Photographers & Designers

Kevin Slimp: Advanced Photoshop for Newspaper Editors, Photographers & Designers

The first in a series of webinars hosted by “The News Guru” Kevin Slimp and brought to our customers free of charge by Our-Hometown is scheduled for Friday, March 19th at 11am EST and will focus on Advanced Photoshop for Newspaper Editors, Photographers & Designers.  “No one knows more about photo editing and color correction for newspapers than Kevin Slimp, who has been teaching newspapers the best methods for photo editing since […]

A Publisher Perspective on Google & Facebook paying for news

A Publisher Perspective on Google & Facebook paying for news

Last week, Our-Hometown President & CEO Matthew Larson was joined by Cecil Wehrman, publisher of The Crosby Journal and The Tioga Tribune of JournalTrib.com, for a special Publisher Interview where they discussed Australia’s recently-passed legislation requiring Google and Facebook to compensate publishers for using their news. Cecile had previously published some commentary on the legislation, suggesting it is a situation that publishers in the U.S. should be keeping an eye […]

Creating a category-driven Newsletter

Creating a category-driven Newsletter

The Newsletter Plugin included with Our-Hometown’s WordPress Publishing Platform is a powerful tool for creating attractive newsletters to easily promote your newest content to your subscribers. While you’re probably familiar with the basic functionality of the plugin — such as using the Drag & Drop Composer to craft a totally custom newsletter out of widget-style blocks — there are a lot of different ways to distribute content to your readers, […]

Scheduling changes in the Customize tool

Scheduling changes in the Customize tool

One of the most powerful features of Our-Hometown’s WordPress Platform is the Customize tool, which allows publishers to adjust and personalize all aspects of their website to match their own vision. We published an article last year demonstrating how you can use the Customize tool to swap in a new site logo, modify site colors, update site menus, change the fonts, and add or re-arrange widgets as desired. Now, we’re […]

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