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Feature Highlights - - Page 5
15
Jun
When it comes to sending Newsletters on the Our-Hometown WordPress Platform, one of the most frequent requests we receive is for the ability to create a custom newsletter template that a publisher can reuse time and time again, only needing to make minor edits rather than construct an entire newsletter from scratch. This feature has been absent ever since the introduction of the Drag & Drop Composer, which replaced the […]
13
Apr
Our-Hometown’s Digital Initiative partnership with the Virginia Press Association has already helped transition several Virginia newspapers to modern, mobile-friendly websites that will help increase readership and provide exciting new revenue opportunities for publishers. After testing the concept with our friends at the VPA, we’re excited to officially announce the launch of the Our-Hometown Digital Initiative — now open to all Press Associations across the country! The goal of the Digital […]
30
Mar
The WordPress Block Editor, sometimes referred to as the Gutenberg editor, is a powerful but easy-to-use visual editor that allows you to create attractive Articles and Pages using a series of content-specific “blocks.” Each block has their own settings and customization options depending on which type of block is being used. Each different piece of a traditional text document — headings, paragraphs, lists, images, etc. — will have its own […]
16
Mar
The WordPress Block Editor is a revision of the WordPress word processor that aims to streamline the publishing process and simplify the act of adding content to your website. In this guide, We’ll walk you through the features of the Block Editor including Blocks, Formatting, and Publishing. Blocks The biggest advantage the Block Editor presents is that What You See Is What You Get. This means that your published article will […]
3
Mar
As a news publisher, it’s natural to want to get as many eyes on your newly published content as possible, but how can you make sure that only those who’ve paid for access are able to read it? In the age of Netflix and other content streaming services, account sharing has become a natural way of life for many digital consumers — is there any way to stop it? Fortunately, […]
10
Feb
The news publishing industry is an ever-changing landscape, and with all of the added uncertainty that the pandemic introduced to the scene, it is no secret that many newspapers world-wide are still trying to cope with the ripple effects. Many newspapers have reduced the size of their news teams, and the remaining employees have been burdened with picking up the slack. In speaking with publishers, several have noted that they […]
18
Jan
MemberPress is the plug-in that powers digital subscriptions on the vast majority of Our-Hometown customers’ websites. It allows publishers to restrict their premium content to paid subscribers, while also providing all of the tools needed to create and manage various subscription options and collect payment from their customers.
10
Jan
Audio Articles: Playlists is the latest expansion to our innovative Audio Articles feature, taking listening to the news to the next level by introducing curated playlists for readers to easily tune in to the content that they love the most. If you didn’t already know, Audio Articles is an exciting tool developed by Our-Hometown that uses text-to-speech automation to transform your published text articles into audio files that a visitor […]
27
Dec
One of the exciting new features we introduced in 2021 is our Social Media Autopost tool, which instantly connects your website with your publication’s various social media profiles and allows you to quickly and easily share your content with followers on all of your favorite networks. The tool serve several purposes. The primary objective is to increase traffic to the website by sharing content often and directing readers back to […]
20
Dec
Email marketing can be a powerful tool for generating new revenue for a newspaper or website, generally by appealing to new subscribers with a preview of your content and inviting them to subscribe. However, a lot of newspapers overlook the importance of appealing to former subscribers — many of whom are even more likely to subscribe under the right circumstances. Our Automated Newsletter Coupons feature aims to do just that […]
